Top 5 Beauty Retail Apps on Android in Austria: Q3 2023

The third quarter of 2023 saw varied performances among the top beauty retail apps on the Android platform in Austria. Here's an overview of the trends for flaconi, Notino: perfumes and cosmetics, Douglas – Parfüm & Kosmetik, Vorherige Version Sephora, and Lush Fresh Handmade Cosmetics.

flaconi experienced a notable fluctuation in weekly downloads, starting at 621 in late June and peaking at 1.5K by the end of July. However, downloads saw a significant drop in mid-August, stabilizing around 250 by the end of September. Weekly active users followed a similar pattern, starting at 6.4K and peaking at 8.5K in late July, before declining to 6.7K by the end of the quarter.

Notino: perfumes and cosmetics showed a diverse trend in weekly downloads, starting at 435 in late June and experiencing a peak of 1.5K in mid-September. Active users for this app also saw an increase, starting at 3.6K and peaking at 5.1K in mid-September before ending the quarter at 4.1K.

Douglas – Parfüm & Kosmetik maintained a relatively steady rate of downloads throughout the quarter, starting at 318 and peaking at 456 in early August. The app's active users showed a consistent trend, starting at 2.7K and slightly increasing to 2.9K by the end of July, before stabilizing around 2.6K by the end of September.

Vorherige Version Sephora had a modest download performance, starting at 82 and peaking at 136 in mid-September. Despite the fluctuations, the app maintained a consistent range of downloads throughout the quarter.

Lush Fresh Handmade Cosmetics had a relatively low download count, starting at 18 in late June and peaking at 76 in early September. Active users for this app were minimal, with a small peak of 58 in early September before declining to 22 by mid-September.

These insights are derived from Sensor Tower's data, and more detailed analytics can be found on their platform.